
BRAND ASSETS
Brand Colors
HEX: FA4616
RGB:
R:250 G:70 B:22
CYMK:
C:0 Y:87 M:100 K:0
HEX: 000000
RGB:
R:0 G:0 B:0
CYMK:
C:75 Y:68 M:67 K:90
HEX: B4B4B4
RGB:
R:180 G:180 B:180
CYMK:
C:30 Y:24 M:24 K:0
HEX: B4B4B4
RGB:
R:255 G:255 B:255
CYMK:
C:0 Y:0 M:0 K:0
Font
BROWN
Aa, Bb, Cc, Dd, Ee, Ff, Gg, Hh, Ii, Jj, Kk, Ll, Mm, Nn, Oo, Pp, Qq, Rr, Ss, Tt, Uu, Vv, Ww, Xx, Yy, Zz
Brown Regular - Headline
Brown Light - Body
Primary Wordmark
The Primary Word Mark is the de facto logo to use as space allows. Only display Word Mark in white or black. Must always measure at least 2mm (7.5px) from top to bottom.
Vertical


Horizontal


Only display in black or white. Must always measure a minimum of 20mm (80px) from top to bottom. Avoid placing wordmark in a box.




Secondary Wordmark
Only write in black or white. Must always measureat least 22mm (87.5px) from top to bottom.


Hybrid Wordmark
Fox Head Icon
The fox head icon can be used on its own or in combination with the Secondary Wordmark, depending on spacing. White, black, orange, and gray can always used as the main color depending on context. Foreground/accent colors should only be white or black.



